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Tag: Cost Per Impression

Cost Per Click (CPC) Vs Cost Per Impression (CPI) – What Is Your Take?

Cost Per Click (CPC) Vs Cost Per Impression (CPI)

Human beings spend almost 50 percent of their day’s time online, visiting websites, emails, social media etc. With that, we are likely to see ads (image/text/video). Online advertisements mean to drive profits through ad posting, in websites or social media. There are the two important ways, which advertisers could use to drive traffic/visibility to their … Continue reading “Cost Per Click (CPC) Vs Cost Per Impression (CPI) – What Is Your Take?”

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