1.0FSC Pvt. Ltdhttps://www.fsc.co.in/blogShabana Gandhihttps://www.fsc.co.in/blog/author/shabana/rich600338<blockquote class="wp-embedded-content" data-secret="6wkBKrQoPQ"><a href="https://www.fsc.co.in/blog/what-is-ecpm-in-mobile-advertising/">What Is eCPM In Mobile Advertising?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.fsc.co.in/blog/what-is-ecpm-in-mobile-advertising/embed/#?secret=6wkBKrQoPQ" width="600" height="338" title="“What Is eCPM In Mobile Advertising?” — FSC Pvt. Ltd" data-secret="6wkBKrQoPQ" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.fsc.co.in/blog/wp-includes/js/wp-embed.min.js /* ]]> */ </script> https://www.fsc.co.in/blog/wp-content/uploads/2016/07/blog1-1.jpg806344How do you know whether the advertisements on your mobile app are generating the desired income? The eCPM formula seems to be the answer going by what designers, ad publishers and advertisers are saying.The full form of the term is Effective Cost per Mille