Category: SMO

The best way to reach out to current and potential customers is via social media. From E-Commerce sites to large business enterprises, the world of commerce uses social platforms in a big way to increase website traffic. Facebook, Twitter and Instagram pages are commonly used to promote products and services online. But do your efforts yield the desired outcome?

Social media has come up as a wide platform to boost one’s business and products online. This platform helps in building potential customers for the e- commerce websites. It helps target the customers who want their products easily available online. People use social media platforms like facebook, instagram and twitter in large number.

Back in December, previous year, Instagram released a feature which allowed its users to save what they found appealing enough. To save the pictures posted by other users, one only needed to tap at the ‘bookmark’ sign present at every Instagram post. It’s not that I particularly like that feature; the only time a saved a picture was by accident.

In the last 5 years, digital marketing has seen a colossal boom. Digitization is getting more and more popular and digital marketing skills are in serious demand. Studies by Digital Marketing Association state that digital marketing industry is worth $62billion. Also, advertising via mobile phones saw a whopping 180% increase just in the previous year. So, if you’re looking to break into the digital marketing industry, there could be no better time than this. All it takes is a spark of creativity and a knack for the internet.